Board choices become easier when your product catalog has a clear structure. A shop selling ceramics might use boards for tableware, gift ideas, and home styling. A different shop can use its own board list without borrowing names from the first.
Plan the names before you import
Make a short list of board names that match the collections you actually maintain on Pinterest. Use names that describe what someone will find. If you use Pinterest sections, write the board and section together in the format Pinterest expects, such as Home Decor/Ceramics.
In the workspace, saved board names belong to the Etsy shop you selected. Switch shops in the top bar to work with another shop's boards and Pins. This separation keeps the preparation workspace organized for sellers who manage more than one catalog.
Assign boards at the right level
For a large group of related images, select the relevant Pin rows and apply a board in bulk. For exceptions, choose a different board on a single row. You can use a broad board for the main product image and a narrower collection for a detail image, if both are relevant.
Make a quick quality pass
- Compare each Pin image with its assigned board.
- Check that the board name matches your intended Pinterest destination.
- Use the status indicators to find Pins still missing a board.
- Revisit the assignment when you add new product categories.
Pinterest requires a board name in its bulk upload CSV. Its current guide explains the board and section format. Saving a board name in the workspace helps prepare the file; it does not itself create a board on your Pinterest account.
Photo: Andy Brown / Unsplash.